Welcome to The Whisky Series privacy policy, where your privacy and the security of your personal data are our top priorities.

This privacy policy aims to provide you with information on how The Whisky Series collects and processes your personal data when you interact with our website. Regardless of your location, we want to ensure you are aware of your privacy rights and how we adhere to the law to safeguard your data.

**Important Information and Identity**

**Purpose of this Privacy Policy**

This privacy policy is designed to inform you about how The Whisky Series collects and processes your personal data through our website. This includes data provided when signing up for our newsletter, making purchases, participating in auctions, or entering competitions. It's important to note that our website is not intended for individuals under the age of 18, and we do not knowingly collect data from individuals in this age group.

We recommend that you read this privacy policy alongside any other relevant privacy or fair processing policies we provide on specific occasions. This ensures you fully understand the reasons and methods we use to process your data. This privacy policy complements other notices and privacy policies and is not intended to override them.

**Controller**

In this privacy policy, "Company," "we," "us," or "our" refers to The Whisky Series, the entity responsible for your personal data. For any questions about this policy or to exercise your legal rights, please contact our data privacy manager using the following details:

- Full Name of Legal Entity: The Whisky Series
- Email Address: info@thewhiskyseries.com
- Postal Address: [Address Line 1, City, State, ZIP Code]
- Telephone Number: [Your Phone Number]

You have the right to lodge a complaint with the relevant data protection authority in your jurisdiction, such as the Information Commissioner's Office (ICO) in the UK (www.ico.org.uk). However, we kindly ask that you allow us to address your concerns before reaching out to the ICO.

**Changes to the Privacy Policy**

We periodically review our privacy policy to ensure its accuracy and relevance. The date of the last update can be found at the bottom of this page. Maintaining accurate and current personal data is important, so please inform us of any changes in your personal information during our engagement.

**Third-Party Links**

Our website may contain links to third-party websites, plugins, and applications. Clicking on these links might lead to third parties collecting or sharing data about you. Please be aware that we do not control these third-party websites and cannot be held responsible for their privacy practices. We encourage you to review the privacy policy of each website you visit when leaving our site.

**Data We Collect About You**

"Personal data" refers to any information through which an individual can be identified. This excludes data where personal identity has been removed (anonymous data).

We collect, use, store, and transfer different categories of personal data, grouped as follows:

- **Identity Data**: Includes names, usernames, marital status, birth dates, and gender.
- **Contact Data**: Encompasses billing, delivery, and home addresses, email addresses, and telephone numbers.
- **Financial Data**: Encompasses bank account and payment card details.
- **Transaction Data**: Involves payment and product details related to your purchases.
- **Technical Data**: Encompasses IP addresses, browser types, time zones, operating systems, and device details used to access our website.
- **Profile Data**: Includes usernames, passwords, purchase history, interests, preferences, feedback, and survey responses.
- **Usage Data**: Includes information about your interactions with our website, products, and services.
- **Marketing and Communications Data**: Involves your preferences regarding marketing communications.

We may also collect, use, and share aggregated data (statistical or demographic data) for various purposes. Aggregated Data does not directly or indirectly identify individuals. It could be derived from personal data but is not considered personal data as it does not reveal your identity. For instance, we might aggregate Usage Data to determine the percentage of users accessing a particular website feature. However, if we combine Aggregated Data with your personal data, we treat it as personal data in accordance with this policy.

We do not collect Special Categories of Personal Data or information about criminal convictions and offenses.

**How Your Personal Data is Collected**

We gather data from you in various ways, including:

- **Direct Interactions**: You provide Identity, Contact, and Financial Data when completing forms or corresponding with us by mail, email, or other means.
- **Automated Technologies or Interactions**: As you interact with our website, we automatically collect Technical Data using cookies and similar technologies. We might also receive Technical Data when you visit other websites that use our cookies.
- **Third Parties or Publicly Available Sources**: We receive personal data from third parties, analytics providers, advertising networks, search information providers, and publicly available sources.

**How We Use Your Personal Data**

We use your personal data only when legally permissible. Common scenarios for processing your data include:

- **Contractual Obligations**: We use your data to fulfill our contractual obligations, such as processing your orders.
- **Legitimate Interests**: We process data for legitimate interests that do not override your fundamental rights.
- **Legal Compliance**: We process data to comply with legal obligations.

We generally do not rely on consent as a basis for processing your data. However, we seek your consent before sending third-party direct marketing communications via email or text message.

Please contact us if you require specific legal ground details when multiple grounds apply.